NIT Biomedica is a company with over 30 years of experience in the biomedical technology sector, specializing in the supply of advanced equipment for the administration of physical and biological agents. Throughout its long career, NIT has evolved its strategy to focus on highly technological and innovative products, expanding its offerings well beyond the healthcare sector. Significant strategic changes at the beginning of the 2000s were essential in improving customer service and positioning the company as a leader in biomedical technologies, with a focus on efficiency and quality.
Activities performed by Phantasya for NIT:
- Graphic Support: Phantasya provides continuous support in creating corporate graphic materials, including business cards, letterheads, brochures, flyers, and presentations, ensuring visual consistency that reflects NIT’s identity.
- Visual and Corporate Identity Creation: Phantasya developed a new corporate identity for NIT, defining a distinctive and easily recognizable graphic line, which includes logos, colors, fonts, and all visual elements needed to professionally and consistently represent the company.
- Website Design and E-commerce Platform Management: Phantasya designed and developed NIT’s website, integrating an e-commerce platform that allows users to easily purchase products. The site was designed to be intuitive and responsive, optimizing the user experience and facilitating order management.
- Graphic Support for E-commerce Platform: Phantasya also provides graphic support for the e-commerce platform, managing product images, advertising banners, and page designs to ensure a visually appealing and easy-to-navigate shopping experience.
- Creation and Management of Social Media Pages and Channels: In addition to graphic design, Phantasya manages NIT’s social media pages, creating visual content and targeted posts to maintain high engagement with the audience and promote NIT’s products and services. Social media management also includes planning an editorial calendar, creating targeted advertising campaigns, and analyzing performance.
With Phantasya’s support, NIT has been able to strengthen its online and offline presence, enhancing the visibility of its innovative products and reinforcing customer relationships.
